Found | Millican


Behind the Seams

Single use plastic is a growing global issue that can’t be ignored. Taking responsibility for their past, present and future, outdoor apparel brand Millican approached us with a story to tell – namely, how they make their bags from recycled waste plastic.

Following the journey from bottle to backpack, we explored the brand’s clever transformation of landfill and ocean plastic into vegan-friendly ‘polyester with purpose’, recycling up to 26 plastic bottles per bag in the process.

FOUND brought this journey to life. They answered the brief beyond our expectations, marrying technical craft with creative vision.”
Jeffrey Bowman
Brand Director, Millican