Ericsson 5G
iOT Networks
Partnering with Superunion, we worked with Ericsson to explore a range of twelve concepts demonstrating the immense reach and potential of their global 5G technology networks.
Looking at numerous key areas, from logistics to energy and manufacturing, we created a series of idents for use across social, print and online. Visualising applications of the sophisticated network, each film travels through striking scenes before forming the iconic ‘Econ’ to close.
Process
For this project we conceiving and built multiple CGI worlds to bring each technology concept to life. Whilst crafted to be short, ident-like pieces, we approached them as classic, narrative-led films. Take a glimpse at our process below, from concept to completion.
